MLM Leadership – A Person of Influence – Lesson 1
MLM Leadership – A Person of Influence – Lesson 1
The leadership lessons taught in this writing are a result of the principles and words from John Maxwell’s – Becoming a Person of Influence. Consider purchasing this book to gain a fuller understanding of this subject.
Becoming a Person of Influence – Introduction to Influence
So many people who are practicing web 2.0, attraction marketing and social marketing are going about it in the wrong way. They fail to realize the power of influence and shrink back to much less effective techniques such as advertising. This is a huge mistake and a detriment to their online business.
Take a look at this list of people:
John Grisham
Dennis Rodman
James Dobson
Dan Rather
Madonna
Rex Harris
Pablo Picasso
Eric Walker
Tiger Woods
That is a diverse group of people. They come from different backgrounds, religious beliefs and political views. What do they all have in common? Every person on that list is a person of influence. There are 2 concepts I’ll share from Maxwell today and then we’ll move to the 4 stages of influence tomorrow.
1. Everyone has influence.
No matter who you are, what your background is, what education you have received or how many people you know, you have the potential to influence others. If you desire to succeed in your mlm business, affiliate marketing program, direct sales or network marketing company, you must become a person of influence.
“Without influence there is no success.” – John Maxwell
The speed and effectiveness of your online or offline business will be in direct proportion to your ability to influence others. You must learn how to become a person on influence.
I practice web 2.0, attraction marketing and social marketing every day in my online business. I’m never without people to build a relationship with. As I do this I often get calls or emails from a potential prospect. Each time this person tells me what attracted them to me. It could have been something I said in a video or blog post. Sometimes they like that I talk about family. Whatever the case, something I said or did influenced them. My consistent activity in building relationship with others through the model of marketing I teach results in my consistent influence in the lives of others.
2. Your influence is not the same with every person.
We influence others on some level each and every day. We are also influenced by others at different levels.
Consider 4 or 5 people that you do business with. Are there some that tend to agree with your suggestions or ideas? Are there others who typically don’t? Think about your family. Your kids are influenced by you in a much different way than your spouse.
An example of this would be with my son Caleb and my wife Kate. When I make certain noises or faces in front of my son, he flashes me that heart melting smile that only a 6 month old can. If I were to make those same faces and noises directed at my wife, she would probably give me the good ole’ eye roll technique accompanied with the statement, “You are nuts.” There is a difference in the influence I have with my son and wife.
Because of the fact that everyone has influence and our influence is not the same with every person, we must be devoted to learning how to influence others. This is not to be confused with manipulation, which will break trust and influence, but an honest desire to take others from where they are to where they need to go.
Maxwell defines leadership as influence. Leadership is your ability to influence others. Are you a leader? Are you following a person who can teach you effective leadership skills?
Stay tuned for more on this subject and for the 4 Stages of Influence.
For more information about me visit – http://www.jeremyhenderson.com
Helping You Help Others,
Jeremy Henderson
Skype - jeremyrazr
